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Converse- Once An All Star, Always An All Star

Project type

Motion Design

Date

February 2023

Location

Denver, CO

This motion design project was created as a mock commercial for Converse. The motivation for this commercial was to rekindle brand loyalty from the older generation that sees Converse as basketball shoes. Today, Converse has become more of a streetwear brand that caters to the younger generation. The hope behind this commercial is that it will help build interest in the brand from the Baby Boomers. This video was for educational purposes, I do not own the rights to the NBA footage and imagery.

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